Brand identity
RemindReview brand bible
Living source of truth for the mark, lockups, color, type, and voice. Downloadables below are ready for Stripe Branding and partner decks. Name is one word: RemindReview (capital R twice).
Logo lockups
Preferred marketing order is mark then wordmark (as on vertical pages). The mark is a teal speech bubble with a white check — SMS remind + confirmed review.
Mark · light
Mark · dark
Lockup · light
Lockup · dark
Clear space & do-not
Keep at least ~¼ mark height of clear space on all sides. Never crowd the bubble with other logos or UI chrome.
¼ mark clear space
Don’t stretch
Never scale non-uniformly. Keep the mark square and the lockup proportions intact.
Don’t recolor off-palette
Use brand teal (#14b8a6 / #2dd4bf in dark UI). No purple, pink, or random clinic colors on the mark.
Don’t use clinical clipart
No stethoscopes, teeth, or stock “healthcare” icons as a substitute. The bubble-check is the brand.
Color palette
Click a hex to copy. Primary brand for light surfaces is #14b8a6. Dark-mode UI brand is #2dd4bf.
Typography
RemindReview
Inter for product and marketing. Wordmark weight 700–800, letter-spacing about −0.04em. Body copy stays plain and readable — founder-speed, not brochure fluff.
Product UI tokens
Mirrored from the staff dashboard light theme. Dark mode swaps brand to #2dd4bf and near-black surfaces.
--brand
#14b8a6 · primary actions, focus, mark
--brand-dark / --brand-deep
#0d9488 / #0f766e · gradients & pressed
--brand-soft / --brand-softer
#ccfbf1 / #f0fdfa · chips & soft fills
--ink / --muted
#0f1218 / #6b7280 · text hierarchy
--bg / --bg-elevated
#f4f5f7 / #ffffff · canvas & cards
--radius / --font
14px · Inter stack
Voice & messaging
- Plain, founder-speed. Short sentences. No free-trial language.
- Self-serve: $0.99 first month, then Starter $29 / Pro $49. Card required. Cancel anytime.
- Staff seats are invited by the clinic owner — not a public self-serve signup for every seat.
- Google Calendar stays the source of truth. RemindReview is the SMS layer on top.
- Privacy-aware SMS: time, business name, Manage links — not diagnosis or treatment details.
- Domain: remindreview.com. SMS hop getrmd.link is not the brand site.
Downloads
SVGs for design tools. PNGs for Stripe and places that want raster. Full kit zip includes everything below.
Stripe Branding
Dashboard → Settings → Branding
Upload remindreview-icon-512.png for Icon (square). Upload remindreview-logo-horizontal.png for Logo (horizontal). Brand color #14b8a6. Prefer brand teal for accent too — avoid default Stripe blue (#0074d4).